Minds and hearts: We've always had it backwards. It's not hearts then minds at all. If you want to capture the imagination of people living in the Middle East and get them to warm to America, you don't play to their emotions first. It's as if a new pretty bow on a package with the same contents as ever is somehow going to help sell U.S. policy. It won't.
First, capture people's minds, appeal to their cognitive self-interest and then their hearts will follow. That would require a significant readjustment of U.S. policy: The U.S. would have to be much tougher on Israel on settlements and practices such as land confiscation, closures and withholding tax revenues in the West Bank.
The U.S. would have to be much fairer when it came to Palestinian issues, including supporting reasonable resolutions at the United Nations and taking positions in negotiations that really did try to find an equitable balance, instead of viewing reality through a pro-Israeli filter. The U.S. would still have a special relationship with our close Israeli ally, just not an exclusive one.
The U.S. would have to be much clearer about standing up to human rights abuses in the Arab world and much tougher on the Arab kings where America is reluctant to offend its conservative allies. People know where and what their interests are. And if we want to improve our credibility, we'd need to find a fairer balance between theirs and ours on many issues.
Syria FSA still has not received U.S promised weapons while every sinlge day criminal assad carry out mass killings