Saturday, January 10, 2009

McInLove

Bang for McBuck ! My eating habits is old humble my traditional Korean still, so far few times went McDonald but than allergic meat and counted my five finger for drinking CoCa Color. So eating Big Mac (or any other food that matter) is not replacing my humble old Korean taste. But business point of view, this is very very tasty meal for sure! What is this McDonald magic bullets? An article from New York Times,

As of November, the latest data available, the company had delivered 55 consecutive months of increases in global same-store sales. During a year when the stock market lost a third of its value — its worst performance since the Great Depression — shares of McDonald’s gained nearly 6 percent, making the company one of only two in the Dow Jones industrial average whose share price rose in 2008.


Here are few magic bullets recipes;

“…being the world’s best quick-service restaurant” to being “our customers’ favorite place and way to eat,”

to focus on quality, service and restaurant experience rather than simply providing the cheapest, most convenient option to customers.

…recognized that consumer patterns had changed — more snacking, more drive-through…

…data to determine what consumers were eating and drinking and where McDonald’s could expand to capitalize on changing trends.

McGosh, McMoney McKatow, McBriansucker, McWorld, McSize, McDarling, McBulldozer, McLover, McWife, McProf, McNail&Hammer McArsshole McAngel McWhatelse McOBaby, McOrgasms, McScary McMassage Mcblurblure…. Mchumb… McWhataprettything…